Frequently Asked Questions

Every investment in your business growth should be an informed and educated decision.

If you have any specific questions or want to discuss a place on the program please Apply to join us here

What is the VBA Coaching Program?

The VBA Uplevel Coaching Program is a 12-month coaching and training program designed for corporate videographers. It focuses on both foundational and growth aspects of building a successful video production business. The program includes access to a community, training modules, marketing strategies, sales techniques, and various resources to help scale your business.

What does the training platform look like?

The program is hosted on a platform called Skool, which functions similarly to a Facebook group but without distractions. It features an active community with high engagement, where members can share successes, ask questions, and receive support. You can also access everything on the go with our IOS and Android Apps.

What kind of results can I expect from this program?

Members have reported significant revenue increases after joining the program. For example, one member increased their revenue by 157% in one quarter. Success stories highlight the effectiveness of the program for those who engage fully and apply the advice given.

What are the core components of the training?

The training is divided into three main areas: Foundations and Growth and Leverage. It covers mindset, vision boarding, business organization, planning, marketing strategies, sales techniques, and includes practical tools and templates for implementation.

How is the training structured?

The training is structured in a sequential, step-by-step manner. It starts with mindset and foundational elements, moves to business organization and planning, then covers marketing strategies and sales processes. Each module includes keynotes, worksheets, and practical implementation strategies.

What kind of support is available during the program?

Support is provided through the community platform where members can ask questions and receive feedback from both peers and coaches. Additionally, there are weekly coaching calls, and past calls are recorded and available for viwing on desktop pr the mobile app.

What kind of resources are included?

The program offers a variety of resources including vision board exercises, business analysis tools, marketing funnels, sales scripts, pricing surveys, and contracts. There are also bonus resources and tools like AI assistance and templates for various business processes.

How often are coaching calls held?

Coaching calls are held weekly. There is a main call on Friday morning (Australia time) and an additional call on Wednesday morning (Australia time) in a separate group called the Level Up Community which you are able to join also.

Can I see a sample of the program content before joining?

Yes, potential members can watch the Program demo to get a sense of the content and community. You can also join the free group called the Level Up Your Video Business community. This group provides an opportunity to see if the program aligns with your needs before committing

How is the program delivered?

The program is delivered online through the Skool platform, where all training materials, resources, and community interactions are hosted. Members access the content at their own pace within the structured program. You can access on desktop or via the dedicated mobile app.

What is the commitment required for the program?

The program requires a significant commitment of time and effort, as it's designed to help you build a multi-six-figure business. It involves engaging with the community, completing training modules, and implementing strategies over a 12-month period.

If you set aside 2-3 hrs per week you would complete all the requirements to double your business in 12 months. But like anything we can provide the best training, coaching and resources but you have to apply it and do the work .

It's not a magic button. Building anything real takes time and commitment.

How can I join the program?

To join the program, watch the client case studies so you are informed by the kinds of people who are committed and get results.

Watch the Program demo here, so you are fully aware of what is included and how the program works. This allows us to use the admissions call to get to know you better.

When you are ready you can schedule a call with our admissions team for more details on enrolment and starting dates.

Student Results

Pat Henderson, founder of Path-8 Productions, signed up for the VBA inspired by Den's relatable podcast as a Freelancer.

Despite initial reluctance to stop editing, Pat saw the importance of shifting to producing for growth.

Specializing notably in healthcare, Pat found the VBA critical for valuable insights, guidance, and connections, which significantly sped up business expansion.

He now has a full time team of 5 and in any given month is servicing between 20 and 40 client projects.

Andrew Fowler attributes Lux Films' growth in London to the Video Business Accelerator (VBA) program.


VBA's marketing strategies, including funnel creation, email lead management, and LinkedIn use, were critical.

The diverse VBA community's shared experiences boosted growth.

Skeptical at first, Andrew's mindset shifted after a 30x ROI in a month, realizing the importance of teamwork for business expansion, making VBA a pivotal element for Lux Films.

Caleb Maxwell of Hebron Films in Bendigo overcame a difficult period post-partnership with fluctuating income and uncertain prospects.


Under Den's guidance, he restructured workflows within nine months, shifting from reliance on referrals to proactive growth strategies.

This pivot tripled his personal take home from $25,000 to $85,000, securing financial stability and a sense of accomplishment. Caleb's experience underscores the value of business coaching and is now a Video Mentor

Alana Tompson from Said & Done Media experienced a transformative year with VBA coaching.

While initially doubtful she ultimately achieving a 65% sales increase, enhanced joy, and improved work quality.

Shifting from a solo freelancer mindset to an entrepreneurial spirit, she now aspires to develop a creative agency and regrets not joining the program earlier.

She is now a Video Mentor committed to supporting women and LGBTIQA+ groups to work in video production, specifically in the camera department.

Initially skeptical about working with a business coach, Nik Strugar from Ravens at Odds discovered that the process was more akin to therapy, addressing deep-seated emotional and personal issues that were hindering business success.

Nik highlights significant gains, including more than doubling his production fees, recognizing his true worth, and the invaluable support from a community facing similar challenges.

This transformative experience has not only improved their business but also provided a sense of camaraderie and emotional support.

Jay Moyes switched from plumbing to a successful video venture with early challenges.

The VBA's supportive environment of weekly discussions and hands-on training led to his growth, influenced greatly by his mentor, Den.

Now, he collaborates on passion projects with clients like Adelaide 500 and 4WD brands.

His transformation, fueled by mentorship, community, and self-belief, is a testament to embracing change and the value of one's craft, as promoted by the VBA.

Before joining VBA UpLevel, I was stuck in a rut, often overworking and undercharging—I even cut a deal from $7,000 to $5,000 out of desperation.

Tough beginnings led to growth as I engaged in weekly calls and learned the ropes from Den, particularly about cash flow and client acquisition.

This knowledge, coupled with community support, enabled me to triple my rates and tackle bigger projects.

The result? A dramatically better life, complete with a dream home. Within half a year. For those unsure about the VBA, take it from me and many others: it’s a game-changer that pays off quickly and teaches you to multiply your fees.

As a freelancer, I floundered without direction until I joined UpLevel, which is geared toward video business owners making the leap from freelance work to business ownership.

The program, though a substantial investment, provided the stepping stones I needed to transform my operations and build a business capable of growing and eventually selling.

I learned the vital role of sales—something I underestimated since I believed my work quality was enough.

I've implemented systems that have empowered me to delegate more tasks, like editing and filming, and given me the freedom to focus on strategic growth.

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The Video Business Accelerator is a Comprehensive Training and

Mentorship Program That Unlocks True Business Potential For Videographers Ready to Scale Holistically.

We Create Abundance

We're not like the rest

The VBA program is an exclusive online coaching program designed to help you grow your business.

With support from an ambitious community of like-minded video business owners, using eight unique growth accelerators, it scales your operations in record time.


If you’re accepted into the program, you’ll get instant access to insider knowledge that teaches you how to delegate, create systems, follow processes and run successful marketing campaigns in a way that massively boosts performance..

Each module builds on the previous one, ensuring a comprehensive understanding and direct actinable strategies...

Real-world applications, case studies, and actionable strategies to help you develop the skills and instincts needed to compete with anyone in the industry.

Our mentors will guide you through every part of the process and provide supportive feedback on your business and opportunity to grow.

The Pathway from Freelancer To Business Owner!

Here's Are Some Student Wins

The Video Business Accelerator Difference

Conventional

Coaching

Cheap Online

Courses

Go at your own pace

Extensive Accountability

Full-Business curriculum

Real World Experience

Genuine Community Support

Industry Specific Focus

Connections with

industry leaders

VBA Methodology

Learn from your own studio

In-house financing

Price

$XX*

$20K-$75K

$1-$2000

Yes

Maybe

*Click 'Download Program Prospectus'
for current tuition fees (Finance available - All prices $USD)

Curriculum breakdown

Phase 1: Foundations

Mindset

Everything starts and ends with 'stories' and belief systems that we've carried since childhood. I'll show you how to manage any limiting beliefs.

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Vision, Organise & Audit

You need, to get organised! - No more Procrastination. Let's audit where you are now and set you up for a future version of your business.

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Big Picture Plan

If you fail to plan then you plan to fail. Once you establish where you want to grow to you need to create a plan for how to get there.

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Phase 2: Growth

Your Marketing Strategy

It's critical prior to embarking on any specific marketing activity that you are clear on your target market, your message and your offer.

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The Marketing Machine

Now we build your marketing machine - tactics and specific processes to raise awareness of your offer and attract prospects to want to buy from you.

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Selling Made Easy

How to warm up your leads and how to sell to them with a discovery process. Then a system to ensure you get paid on time - everytime.

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Phase 3: Leverage

Business Systems

Systems set you free - The power of documenting your entire process will allow you to hire others to help you grow. (We've done the heavy lifting)

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Hiring & Managing Team

When you are ready to expand your team (even with contractors), you'll need to develop leadership skills - we show you step by step how.

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Resource Centre

An expanding library of Contracts, Agreements, Production management tools, helpful templates and Proposals

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Ready To Join Us?

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